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What is Linkbait?Linkbait is unique content on a web site. It can be a cool web 2.0 application, a tool, some useful information not found anywhere else on the web – anything nobody else has done before as long as people find it useful and are willing to link to it. Link bait is designed to get your site links and make people talk about you. The key principle for link bait is its uniqueness. Why Do You Need Linkbait?Creating link worthy content is vital for a successful viral marketing campaign. Instead of building links to your site the hard way through tedious time-consuming activities like link exchange, directory submissions, buying links and the like, think how much more effective it would be to have people link to your site themselves just because they like it and want to share it with the others. Moreover, these editorially approved links will always have the highest value for the search engines, unlike all those artificially acquired links that often get devalued as the algorithms change. If you are building an online community you have to offer people something that will catch their eye, appear useful to them and make them want to share it with others. Unlike traditional link building methods, linkbait cannot be copied by your competitors and will put you way ahead of them. Other than these basic principles of uniqueness and link worthiness, there is no universal recipe for linkbait creation. It is a highly personalized solution worked out based on your specific market niche and target audience. Talk to us today to find out what we can offer you. |